Role of CCTV Cameras in Retail Loss Prevention

CCTV cameras act as a deterrent to would-be shoplifters and employees tempted to steal, knowing their actions are being recorded.

[{"selector":"#anim-2120e822-6b2b-4f37-975c-0cbb9f100d16 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-55.095183125414785%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}]

Live monitoring of CCTV feeds allows security staff to identify suspicious behavior and prevent shoplifting as it occurs.

[{"selector":"#anim-d69c9f10-1f2f-4c9a-9ad6-894e5083a3b0 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-7.81692887789303%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}]

Recorded CCTV footage provides evidence to assist police investigations and insurance claims related to thefts and fraud.

[{"selector":"#anim-fb4be86e-9af8-42ab-ae03-72715ee1609a [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-31.252940601425504%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}]

CCTV systems placed prominently provide visible reassurance to customers that the premises are monitored and secure.

[{"selector":"#anim-e6c2b72b-e34b-4836-8803-f07162714f78 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-16.75679798165325%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}]

Advanced CCTV analytics can automatically detect suspicious activity, like items being concealed, and alert security staff immediately.

[{"selector":"#anim-38617160-1a64-4619-8b88-5b5a0f54903f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Learn more